Portfolio Protector

You need an efficient, low-cost, and reliable way to identify credit shoppers in your portfolio before they sign on with a competitor. Birchwood’s Portfolio Protector is a customized solution that alerts you when any one of your customers is applying for credit. By delivering the right information at the right time, Portfolio Protector makes it easy to know exactly when you need to reach out in order to retain an existing customer.

What It Is: A low-cost way to quickly and easily identify existing customers who are actively shopping for credit

Portfolio Protector is a flexible solution that can be customized to fit your specific business needs and product profile. You define your credit retention criteria and the frequency of the program (daily, weekly, biweekly, monthly, or quarterly). Birchwood’s Portfolio Protector then monitors your portfolio and notifies you within 24 hours whenever one of your customers is actively applying for credit with a competitor.

Alerts and notifications are generated based on changes in whether or not a customer credit profile meets certain standards:

• FICO Benchmarks
• New Credit Inquiries
• Certain Loans Nearing Term
• New Trade-in Activity

Who It’s For: Lenders and brokers who want to be proactive about customer retention

Portfolio Protector is ideal for any business that can benefit from a low-cost borrower retention program:

• Mortgage and Home Equity Lenders
• Banks and Credit Unions
• Mortgage Brokers
• Automotive Lenders

Because the solution can be customized around your specific product line and business needs, it is the perfect fit no matter how you choose to monitor and filter your customers.

Why It Matters: Customer retention can make or break your business

Everyone knows it’s significantly less expensive to retain an existing customer than it is to acquire a new one. Portfolio Protector makes it easy to monitor changes with your portfolio so you know exactly when you need to take steps to retain prime credit-active customers. And—because timing is everything—being able to reach out at just the right moment will ensure that your response rates are better and your overall efforts more effective and profitable.

Get Started: Reach the right people at the right time and keep your customers where you want them — with you

Birchwood’s Portfolio Protector is:

• Easy to implement
• Customizable for any portfolio
• Cost-effective and efficient

And it provides valuable benefits for your business:

• Proactively reduce early pay-offs (recapture)
• Mitigate portfolio run-off
• Keep you ahead of the competition